The principle
Only the finest homes. Only with complete attention.
I approach real estate on a singular standard: represent extraordinary properties the way hospitality once treated a regular — anticipate the need, protect the privacy, and never confuse activity with excellence. Thirty-five years in luxury service, enterprise negotiation, and technology — from Washington D.C.'s power tables to federal defense accounts — now applied to Winter Park, Baldwin Park, and New Smyrna Beach.
Exclusively representing buyers and sellers of luxury properties from
One million and up
One market, lived in
Winter Park, Baldwin Park, and the coast JR actually knows.
Precision, not volume
Hospitality instincts. Enterprise negotiation. Quiet technology. Private when it matters.
Discretion as a default
Off-market introductions, and privacy that isn't a feature — it's the standard.
Chain of Lakes · Park Avenue
Winter Park
Florida’s most considered town — lakes, canopy, and an address that still means something.
Historic Winter Park
The Vias
Brick streets, Spanish Revival, and the original Winter Park dream.
Gated Winter Park
Windsong
A gated lakeside compound inside the city — privacy without exile.
01 / 06
The advisor
Peter "JR" Keelin
A rare blend of generational Florida knowledge and precision-driven service. Hospitality-trained, enterprise-tested, and now representing the lakes, the Vias, and New Smyrna Beach with the same standard I once brought to Washington D.C.'s power tables and Fortune 500 rooms.
Begin your JR Keelin journey
Whether you are acquiring a lake house, introducing a private listing, or simply want a confidential conversation about Winter Park — write first. The rest is arranged quietly.